World · India Bureau
Actor Chiranjeevi launches eco-friendly Ganesha idols embedded with seeds
The Telugu film star has unveiled innovative clay Ganesha idols that dissolve after immersion, releasing seeds of native trees to sprout into plants. The initiative aims to combine traditional worship practices with environmental conservation.
LSN India ·

Telugu cinema star Chiranjeevi has introduced a novel approach to celebrating Ganesh Chaturthi by launching biodegradable Ganesha idols embedded with seeds of indigenous tree species. The clay idols are designed to dissolve completely when immersed in water at home, allowing the seeds within to germinate and grow into mature plants.
The initiative addresses growing environmental concerns associated with idol immersion practices. Traditional clay and plaster idols often contain non-biodegradable materials and chemical dyes that pollute water bodies when immersed in rivers and lakes. These eco-conscious alternatives eliminate such concerns while promoting afforestation simultaneously.
The seed-embedded idols function as a dual-purpose offering, enabling devotees to participate in spiritual observances while contributing to environmental restoration. As the clay dissolves naturally, the seeds access soil and water necessary for growth, transforming the immersion ritual into an act of ecological stewardship.
The concept reflects broader efforts across India to make religious festivals more environmentally sustainable. Similar initiatives have gained traction in recent years, with communities increasingly adopting eco-friendly alternatives for idol immersion practices during major Hindu festivals.