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Adidas to cut nearly half its Gurugram workforce in restructuring drive

The sportswear giant has begun layoffs at its technology hub in Gurugram as part of a broader organisational restructuring. The company aims to streamline operations and strengthen key capabilities for long-term growth.

LSN India · 17 September 2026

Adidas to cut nearly half its Gurugram workforce in restructuring drive

Adidas has initiated workforce reductions at its Gurugram technology centre, eliminating nearly 50 per cent of positions at the facility. The German sportswear manufacturer described the move as part of a strategic restructuring aimed at simplifying organisational structures and positioning the company for sustained success in competitive markets.

The layoffs represent a significant contraction at one of Adidas's major technology hubs outside Europe. The company has not disclosed the exact number of employees affected by the reduction, though the 50 per cent cut suggests a substantial workforce impact at the Gurugram facility.

Adidas stated that the restructuring would enable the company to strengthen critical capabilities and improve operational efficiency. The decision reflects broader industry trends as multinational corporations reassess their workforce requirements in response to shifting market conditions and technological changes.

The Gurugram facility has served as an important centre for Adidas's digital and technology operations in Asia. The company has not announced alternative plans for the displaced workforce or indicated whether affected employees would be offered relocation or retraining opportunities.