Culture & Entertainment · India Bureau
Airtel introduces voice-only prepaid plans starting at Rs 185
Airtel has launched a dedicated range of voice-only prepaid plans following regulatory directives, with entry-level options beginning at Rs 185. The move reflects the telecom operator's response to government mandates addressing market segmentation.
LSN India ·
Bharti Airtel has rolled out a series of voice-only prepaid plans designed to cater to customers seeking basic calling services without bundled data offerings. The initiative comes after government directives aimed at creating dedicated categories for voice-centric users in the telecom market.
The new plans start at Rs 185, providing consumers with an affordable entry point for voice services. Airtel's offering is structured to give users straightforward calling functionality while distinguishing this category from data-inclusive plans that form the bulk of the operator's prepaid portfolio.
The launch represents industry compliance with regulatory frameworks seeking to address diverse consumer needs across different income segments. Other major telecom operators are also expected to respond similarly to government mandates encouraging market segmentation based on service categories.
The voice-only plans are available across Airtel's service areas, with detailed pricing and validity structures aligned with the operator's broader prepaid ecosystem. This segmentation strategy allows consumers to choose plans that match their primary usage patterns, whether focused on calling or data consumption.