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Apple's iPhone 18 Pro may breach Rs 1.5 lakh barrier in India

Apple's upcoming iPhone 18 Pro could command a premium price of approximately Rs 1.5 lakh in the Indian market, driven by escalating component and memory costs. The device is expected to feature the company's new A20 Pro chipset alongside other hardware upgrades.

LSN India · 25 August 2026

Apple's next-generation flagship smartphone, the iPhone 18 Pro, is anticipated to carry a hefty price tag in India as manufacturing expenses continue to climb. Industry analysts suggest the device could be priced around Rs 1.5 lakh, marking a significant jump from current flagship pricing in the region.

The anticipated price hike stems from rising costs associated with advanced memory components and specialized semiconductor manufacturing. These cost pressures are expected to be passed on to consumers across major markets, including India, where premium smartphone pricing has remained relatively stable over recent product cycles.

The iPhone 18 Pro is slated to introduce Apple's latest A20 Pro processor, representing the company's most significant performance upgrade in its premium smartphone lineup. The new chipset is expected to deliver enhanced computational photography capabilities, improved artificial intelligence processing, and faster overall performance compared to its predecessors.

Apple has historically positioned its Pro models as devices for professional users and early adopters willing to pay premium prices for cutting-edge technology. The Rs 1.5 lakh price point would position the iPhone 18 Pro at the upper end of India's smartphone market, competing with other luxury devices catering to high-end consumers and enterprise buyers.

While Apple has not officially confirmed specifications or pricing for the upcoming device, industry observers will likely have clarity on the company's strategy when it makes formal announcements regarding the iPhone 18 lineup in coming months.