Technology · Singapore Bureau
Bee Cheng Hiang data breach affects nearly 95,000 loyalty members
The Singapore-based food retailer has disclosed a data exposure incident affecting over 95,000 customer loyalty programme members after an employee misused artificial intelligence tools. The company is investigating how personal information was compromised through an unauthorised mass email campaign.
LSN Singapore ·
Bee Cheng Hiang, a prominent Singapore food retailer known for its Chinese delicacies, has reported a data security incident impacting 95,364 members of its customer loyalty programme. The breach occurred when an employee used artificial intelligence technology to send a mass email without proper authorisation, potentially exposing customer personal information.
The company discovered the incident and has since launched an investigation into the circumstances surrounding the unauthorised communication. Bee Cheng Hiang has not disclosed the specific categories of personal data that may have been compromised, though the breach directly involved loyalty programme membership records.
This incident highlights growing workplace security concerns as employees gain access to advanced AI tools that can facilitate large-scale data operations. Organisations across the region are grappling with how to balance technological enablement with adequate safeguards to prevent misuse of customer information.
The retailer has advised affected members to monitor their accounts and contact the company directly with any concerns. Bee Cheng Hiang is working to strengthen internal controls and employee training protocols to prevent similar incidents in future.