World · India Bureau
Bengaluru airport's premium passenger service logs strong uptake
Care by BLR, a personalised travel assistance service launched at Kempegowda International Airport, is averaging 300-350 daily bookings since its January 2026 debut. The service offers travellers a range of premium amenities including meet-and-assist, luggage handling, valet parking and lounge access.
LSN India ·
Kempegowda International Airport's new bespoke passenger service has demonstrated robust early demand, with Care by BLR recording between 300 and 350 bookings per day since its launch this year. The initiative reflects growing appetite among air travellers for curated convenience services that streamline airport experiences.
The service portfolio encompasses a comprehensive suite of offerings tailored to diverse passenger needs. Travellers can access meet-and-assist services, professional porter and luggage handling, valet parking arrangements, luxury limousine transport, premium arrival lounge access, and flower delivery services. Each element is designed to enhance convenience at key journey touchpoints.
Care by BLR's performance since its January 2026 rollout suggests sustained viability in India's aviation sector, where rising passenger volumes and increasing disposable incomes among frequent travellers have created expanding opportunities for premium ancillary services. The strong booking figures indicate that a significant segment of Bengaluru's airport users values personalised, time-saving solutions that extend beyond traditional ground handling.
The service operates within South Asia's broader trend of airports enhancing non-aeronautical revenue streams through specialised passenger offerings. As major metropolitan airports compete for premium traveller loyalty, such bespoke services have become increasingly integral to airport operators' commercial strategies across the region.