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Boxing Legend Pacquiao Appointed to Lead Philippines Anti-Poverty Drive

Manny Pacquiao has been tapped to head the government's anti-poverty agency under President Ferdinand Marcos's administration, shifting the boxing icon's focus from the ring to social welfare.

LSN Singapore · 8 September 2026

Boxing Legend Pacquiao Appointed to Lead Philippines Anti-Poverty Drive

The eight-division world champion will lead efforts to combat poverty across the Philippines as part of the new cabinet. Pacquiao's appointment marks a significant pivot toward leveraging his international prominence and political standing to address one of the nation's most pressing challenges.

The agency oversees a range of social programmes aimed at reducing poverty rates and improving living standards among vulnerable populations. With poverty remaining a substantial issue in the archipelago, particularly in rural and urban informal settlements, the role carries considerable responsibility in implementing government policy.

Pacquiao's transition from professional boxing to formal government positions reflects broader trends in Philippine politics, where celebrity figures have increasingly moved into public administration. His appointment underscores the Marcos administration's approach to staffing key poverty-reduction portfolios.

The boxing legend's track record in charitable work and previous political involvement positions him to advocate for welfare initiatives. His profile is expected to raise the visibility of anti-poverty programmes both domestically and internationally, potentially attracting greater attention to economic development efforts in the Philippines.