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Dhanteras gold, silver investments surge nearly fourfold since 2005

An analysis of precious metals investments during India's festival season shows that steady annual purchases of gold and silver have generated significant wealth accumulation over the past two decades, despite multiple market cycles.

LSN India · 6 November 2026

Dhanteras gold, silver investments surge nearly fourfold since 2005

Gold and silver investments made during Dhanteras, the auspicious day celebrated before Diwali when Indians traditionally purchase precious metals, have appreciated substantially over the past 21 years. Data indicates that consistent annual purchases during this festival period would have grown by nearly four times their original value since 2005.

Despite navigating numerous market cycles—including periods of volatility and price fluctuations—precious metals have demonstrated resilience as a long-term investment avenue. The analysis underscores how disciplined, periodic investment in gold and silver can yield meaningful returns when viewed through an extended time horizon.

The findings highlight the cultural practice of Dhanteras purchasing as both a traditional observance and a potential wealth-building strategy. The festival tradition, rooted in Hindu custom, aligns with modern investment principles of rupee-cost averaging, where regular purchases across varying price points can smooth out market volatility.

For Indian investors, the data suggests that modest, consistent allocations to precious metals during Dhanteras can accumulate into substantial assets over time. Financial advisors often recommend such systematic investments as part of a diversified portfolio, balancing the stability of precious metals with other asset classes.