Sport · Singapore Bureau
FIFA opens bidding for 2030, 2034 World Cup US media rights
FIFA has launched a tender process for broadcast rights to the 2030 FIFA World Cup across the United States and Puerto Rico, with participating bidders offered the option to secure rights for the 2034 tournament as well.
LSN Singapore ·
The global governing body released its invitation to tender on Thursday, marking the formal start of the competitive bidding phase for one of sports' most lucrative media packages. The rights being offered cover all matches of the 2030 World Cup across multiple platforms in the US market and Puerto Rico, a territory of significant commercial interest to broadcasters.
Bidders will have the opportunity to secure both the 2030 and 2034 editions through a single agreement, potentially offering cost efficiencies and continuity for successful applicants. The dual-tournament option reflects FIFA's strategy to streamline the rights-sale process while providing broadcasters with long-term security over premium sporting content.
The United States represents one of FIFA's most valuable media markets globally, with the 2026 World Cup—co-hosted by the US, Canada, and Mexico—expected to drive substantial viewership and advertising revenue. The 2030 tournament will be held primarily in South America, with select matches in Europe and Africa, while the 2034 World Cup will take place in Saudi Arabia.
Media companies and broadcasters operating in North America are expected to participate in the tender process. The outcome will determine which networks and streaming platforms have the rights to distribute World Cup content to American audiences over the coming decade.