Business · Vietnam Bureau
Gia Lai launches integrated tourism and trade agenda for APEC 2027
The central Vietnamese province of Gia Lai is preparing a comprehensive calendar of cultural, tourism, and commercial activities in early December to coincide with APEC 2027 regional meetings. The initiative aims to boost the province's profile ahead of Vietnam's hosting of the Asia-Pacific Economic Cooperation forum.
LSN Vietnam ·
Gia Lai province is rolling out a slate of integrated promotional activities scheduled for early December, timed to align with the APEC 2027 Informal Senior Officials' Meeting (ISOM) being held in the coastal city of Quy Nhon, according to the provincial Department of Culture, Sports and Tourism.
The coordinated push combines cultural showcases, tourism experiences, and trade promotion activities designed to highlight Gia Lai's economic and cultural assets to regional delegations and international visitors attending the high-level gathering. Officials view the December calendar as an opportune moment to elevate the province's visibility within APEC circles.
The timing reflects Vietnam's broader strategy to leverage APEC 2027 as a platform for regional provinces to demonstrate investment potential and cultural attractions. Gia Lai joins other destinations across Vietnam preparing special events and initiatives to capitalize on the international attention surrounding the forum.
APEC 2027 will mark a significant diplomatic event for Vietnam, with various preparatory meetings and official gatherings scheduled throughout the year leading to the main forum. The ISOM in Quy Nhon represents one of the key preliminary sessions bringing together senior economic and trade officials from member economies.