Technology · India Bureau
Google deploys AI to combat rising message and call scams
The technology giant is rolling out artificial intelligence-powered safety features to detect and block fraudulent communications on its messaging and calling platforms. The move comes as scammers adopt increasingly sophisticated techniques beyond traditional phishing attacks.
LSN India ·
Google is strengthening its defences against fraud by integrating advanced artificial intelligence systems into its messaging and calling services. The new protections are designed to identify suspicious patterns and block users from connecting with known scammers, according to the company's latest safety initiative.
As cybercriminals evolve their tactics beyond conventional phishing and cold calling methods, the tech company is leveraging machine learning models to analyse communications in real time. The system will issue warnings and alerts to users when potential scams are detected, providing an additional layer of protection for vulnerable populations.
The enhanced security features represent Google's broader strategy to combat fraud across its communication platforms. The AI-driven approach aims to identify malicious actors before they can successfully deceive users, with the system capable of blocking connections to known fraudulent numbers and accounts.
India has emerged as a significant target for global scam operations in recent years, with millions of users falling victim to telecommunications fraud annually. Tech companies have increasingly invested in AI-based detection systems to combat the growing threat, recognising that traditional security measures are insufficient against sophisticated criminal networks operating across borders.