Technology · Singapore Bureau
Japanese voice actor sues TikTok over unauthorized AI voice cloning
Kenjiro Tsuda, a prominent voice actor in major anime franchises including Jujutsu Kaisen and Yu-Gi-Oh!, has filed legal action against TikTok over the platform's use of artificial intelligence to replicate his voice without consent.
LSN Singapore ·

The lawsuit marks an escalating conflict between content creators and social media platforms over the use of generative AI technology. Tsuda, whose distinctive voice has become synonymous with numerous high-profile anime characters, alleges that TikTok has allowed users to create deepfake audio of his voice using AI tools available on the platform.
The case underscores growing concerns across Asia's entertainment industry regarding unauthorized digital replication of performers' voices and likenesses. As artificial intelligence technology becomes increasingly sophisticated and accessible, voice actors and other creative professionals face mounting risks of having their work replicated without compensation or permission.
TikTok has faced similar challenges globally regarding AI-generated content and intellectual property violations. The platform has implemented various safeguards to address concerns, though critics argue these measures remain insufficient to prevent misuse of performers' identities.
The outcome of Tsuda's legal challenge could establish important precedents for how streaming platforms manage AI-generated content in Asia's digital entertainment ecosystem. Industry observers suggest the case may prompt stricter regulations around voice cloning technology and content creator protections across the region.