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Lifestyle Coach Urges Indians To Embrace Guava Over Pricey Superfoods

Wellness expert Luke Coutinho has spotlighted guava as a nutrient-dense alternative to expensive imported superfoods, arguing the locally-available tropical fruit offers substantial health benefits at a fraction of the cost.

LSN India · 23 September 2026

Guava, a fruit long considered commonplace in Indian households, deserves recognition as a nutritional powerhouse, according to lifestyle and wellness coach Luke Coutinho. Rather than pursuing costly imported superfoods, Coutinho advocates that consumers tap into the benefits of this affordable, locally-available fruit that has sustained populations across South Asia for generations.

The fruit's nutritional profile justifies its promotion as a health staple. Guava is rich in vitamin C, dietary fibre, and antioxidants, making it beneficial for immunity, digestive health, and overall wellness. Its affordability and seasonal availability make it an accessible option for Indian consumers seeking to improve their dietary habits without significant expenditure.

Coutinho's emphasis on guava reflects a broader shift in wellness coaching toward promoting indigenous and traditional foods over trendy imported alternatives. The approach aligns with growing consumer interest in sustainable, cost-effective nutrition solutions suited to local climates and cultural practices.

By highlighting guava's merits, wellness professionals are encouraging Indians to reconsider undervalued local produce and recognise that optimal health need not depend on expensive international superfoods. The fruit's versatility—consumable fresh, dried, or in various preparations—further enhances its appeal as a practical nutritional addition to daily diets across different income groups.