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Modi lauds Vijayawada festival as cultural, economic catalyst

Prime Minister Narendra Modi has highlighted how cultural festivals can serve dual purposes of preserving heritage while creating livelihood opportunities. Speaking on Vijayawada Utsav 2.0, he emphasized the initiative's role in supporting local artisans and entrepreneurs.

LSN India · 11 October 2026

Modi lauds Vijayawada festival as cultural, economic catalyst

Prime Minister Narendra Modi has praised Vijayawada Utsav 2.0 for its contribution to cultural preservation and tourism development in the region. The festival, according to Modi's assessment, represents a model approach to combining heritage conservation with economic growth.

The Prime Minister underscored how such cultural initiatives create meaningful opportunities for local artistes and small business entrepreneurs. By leveraging traditional arts and cultural practices, Modi noted, festivals like Vijayawada Utsav 2.0 help sustain heritage while generating income streams for community members.

The event reflects growing efforts across India to position cultural festivals as engines for both social cohesion and economic development. By attracting tourists and visitors, such celebrations boost local commerce and create platforms for artisans to showcase their work to wider audiences.

Modi's remarks align with broader policy emphasis on combining cultural pride with economic advancement, a theme that has featured prominently in official discourse around heritage conservation initiatives across the country.