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Phu Quoc surpasses annual tourism target with robust nine-month performance

Phu Quoc has exceeded its full-year tourism revenue projections in just nine months, buoyed by a 30.5% surge in domestic visitors and a 60.2% spike in international arrivals. The island destination's growing appeal as a leisure and business hub continues to drive expansion.

LSN Vietnam · 29 September 2026

Phu Quoc surpasses annual tourism target with robust nine-month performance

Phu Quoc welcomed an estimated 8.57 million visitors in the first nine months of 2026, substantially outpacing projections and demonstrating sustained momentum in Vietnam's tourism sector. The figures represent a 30.5% increase compared to the same period last year, with international visitor numbers climbing to 1.92 million—a 60.2% year-on-year jump that reflects expanding regional connectivity.

The island's appeal spans multiple tourism segments. Recent international route development, including a direct service from Russia that transported more than 370 passengers, has broadened Phu Quoc's geographic reach. Industry publications have recognized the destination's emerging potential as a meetings, incentives, conferences and exhibitions hub, while regional carriers have positioned it as an attractive family vacation option.

Phu Quoc's expansion extends beyond daytime attractions, with evening entertainment and dining experiences increasingly featuring in travel itineraries. The diversification of offerings appears to be strengthening the destination's competitiveness within Southeast Asia's crowded leisure travel market.

The strong performance underscores Vietnam's broader tourism recovery and positions Phu Quoc as a significant revenue generator for the region. Continued infrastructure investment and enhanced air connectivity are expected to sustain growth momentum through the remainder of 2026.