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Political parties urged to shun divisive tactics in campaigns

Malaysian political leaders have been cautioned against exploiting sensitive issues such as race, religion and royalty to gain electoral advantage. The warning comes as parties are encouraged to adopt responsible campaign practices.

LSN Malaysia · 25 October 2026

Political parties urged to shun divisive tactics in campaigns

KULAI — Political parties, candidates and their supporters must refrain from using race, religion and the monarchy as tools to secure votes, a senior political figure said here today.

The call represents a broader push for ethical campaign conduct ahead of the country's electoral cycle, emphasizing the need for parties to focus on substantive policy platforms rather than divisive messaging.

Parties have also been encouraged to leverage artificial intelligence technology and digital platforms to communicate their manifestos more effectively to voters. This approach would allow campaigns to reach wider audiences while maintaining the integrity of the democratic process.

The directive underscores growing concerns about the potential for communal tensions during election periods, particularly when sensitive constitutional matters are invoked. Political analysts have noted that responsible campaign practices contribute to social cohesion and public confidence in electoral outcomes.

As Malaysia prepares for potential electoral contests, the emphasis on principled political engagement reflects efforts by various stakeholders to elevate standards of political discourse across the nation.