Rakuten Set to Launch Satellite Messaging Service via AST SpaceMobile

Rakuten Group, one of Japan's largest telecommunications operators, is preparing to roll out satellite-to-cell services by partnering with AST SpaceMobile, a US-based satellite communications company competing in the emerging space connectivity market.

The partnership marks Rakuten's entry into satellite-based mobile services, which enable devices to connect directly to satellites for messaging and potentially voice and data services in areas with limited terrestrial network coverage. AST SpaceMobile operates a constellation of satellites designed to deliver cellular connectivity without requiring specialized hardware.

The service represents a strategic move for Rakuten as global telecommunications companies race to establish satellite connectivity capabilities. Similar initiatives have been pursued by other major carriers seeking to bridge connectivity gaps and offer redundant communication options to customers.

Details regarding the service launch timeline, geographic coverage areas, and specific service offerings have not been fully disclosed. The partnership underscores growing industry momentum toward integrating space-based infrastructure with traditional cellular networks to enhance coverage and service reliability across Asia and beyond.

Rakuten's expansion into satellite services aligns with the company's broader strategy to diversify its telecommunications offerings and strengthen its competitive positioning in Japan's mobile market.