SC seeks Centre, states' stand on alcohol sales ban in tetra packs

The Supreme Court has directed the Union government and all state governments to submit their responses to a petition demanding a ban on the sale of alcohol in tetra packs and sachets, citing consumer protection and public health concerns.

The petitioner has argued that such packaging formats are designed to resemble fruit juices and soft drinks, with alcohol content disclosed in small print that is easily overlooked by consumers. This deceptive packaging practice, the plea contends, poses risks particularly to young and unsuspecting buyers who may inadvertently purchase alcoholic products believing them to be non-alcoholic beverages.

The issue touches on broader regulatory concerns regarding the labelling and sale of alcohol products across India's diverse markets. State authorities currently have varying rules governing the packaging and point-of-sale regulations for alcoholic beverages, creating inconsistencies in consumer protection standards.

The court's decision to seek responses from both central and state authorities indicates it is treating the matter as one requiring coordinated policy intervention across India's federal structure. The submissions will help the court assess whether existing regulatory frameworks adequately address consumer safety and whether uniform guidelines are necessary.