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Shah Rukh Khan's 'King' poster sparks design plagiarism debate online

Social media users have raised questions about the visual similarities between the promotional poster for Shah Rukh Khan's upcoming film 'King' and Ranveer Singh's 'Dhurra 2', with some alleging the designs may have been copied.

LSN India · 28 October 2026

Shah Rukh Khan's 'King' poster sparks design plagiarism debate online

Comparisons between the poster artwork for Shah Rukh Khan's 'King' and Ranveer Singh's 'Dhurra 2' have ignited a discussion on social media platforms, with multiple users questioning the originality of the promotional material. The debate centres on alleged visual similarities in the poster's layout, design elements, and overall aesthetic approach.

Twitter and Instagram users have taken to the platforms to voice their observations, with some directly accusing the filmmakers of 'King' of replicating design concepts from the Ranveer Singh project. The allegations have gained traction as more observers weighed in on the comparisons, though neither production house has issued an official statement regarding the matter.

The incident highlights ongoing concerns within Indian cinema about design originality and promotional creativity. Similar controversies have periodically emerged in Bollywood, where poster designs and promotional strategies face public scrutiny.

Both 'King' and 'Dhurra 2' are highly anticipated releases in the Hindi film industry. The debate underscores the intense competition and public interest surrounding major film launches, where every element of promotion receives detailed examination from audiences active on social media platforms.