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Thailand travel agents fight proposed B1,000 tourist levy

The travel industry in Thailand is mobilizing against government plans to impose a B1,000 fee on tourists, citing concerns over competitiveness and potential damage to the sector's recovery.

LSN Thailand · 9 October 2026

Travel agents across Thailand have expressed strong opposition to a proposed B1,000 levy on foreign visitors, warning that the charge could deter tourism during a critical period for industry recovery. The fee, which would apply to incoming tourists, has sparked widespread concern among operators who argue the additional cost may push travelers toward competing regional destinations.

Travel industry representatives contend that Thailand's tourism sector is still rebounding from pandemic-related disruptions and cannot afford measures that could suppress visitor numbers. They argue that the levy would undermine the country's competitiveness in the broader Southeast Asian travel market, where neighboring nations offer comparable attractions without similar charges.

The proposed tax has raised questions about its implementation and distribution, with travel agents seeking clarity on how revenues would be allocated and whether exemptions would apply to certain visitor categories. Industry officials have called for greater consultation with travel trade representatives before any such policy is finalized.

Government officials have framed the levy as a potential revenue source for tourism infrastructure and development, though details regarding the fund's management remain limited. The debate reflects broader tensions between generating government revenue and maintaining Thailand's appeal as a budget-friendly travel destination.