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Trump explores UFC chief Dana White for White House press role

The U.S. President-elect has floated Dana White, head of the Ultimate Fighting Championship and a long-time personal associate, as a potential press secretary, raising questions about whether the suggestion represents a serious personnel move or a trial balloon.

LSN World News · 9 November 2026

Trump explores UFC chief Dana White for White House press role

Donald Trump has indicated he is considering Dana White, the president of the UFC fighting organization, for the position of White House press secretary, according to recent reports. White, who has maintained a close personal friendship with Trump and publicly endorsed his candidacy in the 2024 election, has no prior experience in government service or media relations roles.

The unconventional suggestion has sparked debate about Trump's approach to staffing senior communications positions. White's background in sports management and entertainment differs markedly from the typical career path of those appointed to speak on behalf of the U.S. government to domestic and international media audiences.

It remains unclear whether Trump's mention of White represents a definitive personnel decision, a means to gauge public reaction, or a form of political positioning. The press secretary role is traditionally held by an experienced communications professional and serves as a critical conduit between the executive branch and the press corps.

White has built prominence as a longtime UFC executive and has been a visible figure in Trump's social circle, attending major events and publicly supporting his political endeavors. His potential appointment would represent a significant departure from conventional cabinet-level selections, should the president-elect proceed with the nomination.