U Mobile brings 5G roadshow to East Coast following nationwide coverage milestone

U Mobile has launched the East Coast edition of its ULTRA5G roadshow, bringing interactive digital experiences and live 5G technology demonstrations to the region. The expansion follows the telco's announcement that it has achieved 90% coverage of its 5G network nationwide.

The roadshow, branded as Jelajah ULTRA5G: Edisi Pantai Timur, will feature hands-on demonstrations of 5G-enabled devices and services, allowing visitors to experience the capabilities of the operator's fifth-generation network infrastructure. The event programme includes activities centred on artificial intelligence applications and digital innovations powered by 5G connectivity.

The initiative represents U Mobile's strategy to engage consumers across different regions of Malaysia and showcase practical applications of its 5G deployment. By bringing the roadshow to the East Coast, the company aims to familiarise users in Peninsular Malaysia's eastern states with the potential of high-speed mobile technology.

U Mobile's 5G rollout has positioned it among the country's mobile network operators offering nationwide coverage of the technology. The roadshow format allows the company to demonstrate network capabilities beyond traditional marketing channels, providing direct experience of 5G services to end consumers and businesses in regional markets.