Vietjet Thailand targets revenue doubling by 2028, CEO says

Vietjet Thailand is charting an aggressive expansion strategy, with senior management outlining plans to significantly increase the airline's financial performance by 2028. The low-cost carrier, which operates as a subsidiary of Vietnam's Vietjet Air, has identified Thailand as a key market for growth in the highly competitive regional aviation sector.

The revenue doubling target reflects the airline's confidence in growing travel demand across Southeast Asia and its ability to capture increased market share through competitive pricing and expanded route networks. Vietjet Thailand has been strengthening its presence in the Thai market since entering the competitive domestic and regional aviation landscape.

The expansion strategy aligns with broader industry trends of increasing connectivity within Southeast Asia, where rising incomes and tourism have spurred demand for affordable air travel. The airline's focus on doubling revenue over a four-year period suggests investments in additional aircraft capacity and route development.

Vietjet Air, the parent company, has established itself as one of Southeast Asia's fastest-growing carriers through its ultra-low-cost model. The ambition outlined by Vietjet Thailand's leadership indicates the carrier intends to replicate this success in the Thai market, where competition from regional and international carriers remains intense.