Business · Vietnam Bureau
Vietnam and ASEAN chart course for higher-value global supply chains
Vietnam and ASEAN nations are repositioning themselves within global value chains, leveraging a combined market of over 680 million people and growing demand for digital and renewable energy infrastructure. Experts warn that competitive advantages require more than geographic appeal—technology and innovation capabilities are essential.
LSN Vietnam ·

Vietnam and other ASEAN economies are moving to secure stronger positions within global supply chains, capitalizing on the region's substantial market size, rapid urbanization, and surging infrastructure investment needs. The bloc's 680 million-strong consumer base and escalating demand for digital and electrification infrastructure have made it an increasingly attractive destination for international capital.
However, securing high-value manufacturing and technology investment requires strategies that extend beyond territorial advantages. Industry analysts note that ASEAN nations must develop robust ecosystems for technological innovation and advanced skills to compete effectively for sophisticated industrial operations and foreign direct investment.
The challenge of positioning the region competitively was underscored at the 2026 Autumn Economic Forum, where officials and business leaders convened to identify new engines for economic growth. Forum discussions highlighted the importance of mobilizing resources across multiple sectors to support industrial transformation.
Infrastructure development emerges as a critical component of this repositioning strategy. Renewable energy and industrial centres are expected to anchor new value chains, providing the foundation for attracting investment in cleaner manufacturing processes and digital-intensive industries. Such infrastructure projects aim to position ASEAN as a destination for both labor-intensive and technology-driven production.
Photo: A container ship at the Hai Phong International Container Terminal, Vietnam, July 2022. Nathan.cima via Wikimedia Commons (CC BY-SA 4.0).