Culture & Entertainment · Vietnam Bureau
Vietnamese culture takes centre stage at Paris cultural exchange festival
Traditional costume performances and musical acts showcased Vietnam's rich heritage to international audiences in Paris, while Vietnamese businesses prepared to promote agricultural and food products at major trade events.
LSN Vietnam ·
Vietnamese cultural organisations have presented the country's traditions, people and landscapes to European audiences through a series of performances at a cultural exchange festival in Paris. The Huong Sac Viet Nam – Au Chau (Vietnam's Charm in Europe) Association staged traditional costume performances, while the Que Huong Choir delivered musical performances highlighting Vietnam's cultural heritage.
The cultural showcase represents growing efforts to strengthen people-to-people connections between Vietnam and Europe. Organisers said the performances aimed to provide international audiences with deeper insights into Vietnamese customs, artistic traditions and natural beauty.
The Paris cultural programme is part of a broader Vietnamese presence in the French capital. Vietnamese businesses are preparing to participate in SIAL Paris 2026, a major international food and agricultural trade exhibition, to promote Vietnamese produce and food products to global markets.
Looking ahead, Vietnam is set to stage its first-ever Theatre Week in Paris, signalling expanding cultural cooperation between the two countries. The initiative underscores Vietnam's commitment to sharing its artistic heritage with international audiences and building stronger cultural bridges across continents.