Business · India Bureau
Vimag Labs scales rare-earth-free motor production, targets ₹100cr by FY28
Indian startup Vimag Labs is ramping up manufacturing of magnet-free electric motors at its Haryana facility, aiming to capture emerging opportunities in defence and international markets while achieving ₹100 crore in revenue by fiscal 2028.
LSN India ·

Vimag Labs is positioning itself as a key player in the next-generation electric motor segment by scaling production of rare-earth-free alternatives at its facility in Haryana. The move addresses growing global concerns over supply chain vulnerabilities tied to rare-earth magnets, which have historically dominated the electric motor industry.
The company's strategic roadmap includes aggressive expansion into the defence sector, where magnet-free motors offer significant operational advantages. Defence applications particularly benefit from motors that reduce electromagnetic signatures and eliminate dependency on critical mineral imports, aligning with India's self-reliance objectives.
Beyond domestic opportunities, Vimag Labs is charting an international expansion strategy as demand for sustainable and independent motor technology rises globally. The company's focus on rare-earth-free alternatives positions it to capture markets increasingly concerned with supply chain resilience and environmental sustainability.
The revenue target of ₹100 crore by FY28 reflects the company's confidence in scaling operations amid growing adoption of electric mobility and renewable energy infrastructure. Industry analysts note that such indigenous alternatives could provide India with competitive advantages in manufacturing and reduce reliance on imported motor components across multiple sectors.